Verizon makes a presence

Sometimes I wonder how businesses decide to take part in the social media world. While small organizations simply give the task to an intern, large corporations have to find the right team and/or agency to handle these operations. And I'm assuming that's what VERIZON did when today they launched their Hispanic social media properties. Starting today you can add Facebook.com/SomosVerizonFiOS and follow @SomosFiOS.

While there is much more content to add, the first awesome opportunity is (of course) a contest. But not just any contest. "Likers" have a chance to win a trip for two to Los Angeles to meet Ana de la Reguera, star of HBO Latino’s hit show “Capadocia,” when you like them on Facebook. The second is a Twitter party they are hosting on October 11 for Hispanic Heritage Month. The team expects a great turnout, as partygoers will discuss culture and Latino living. Five lucky guests will win cool tech prizes if/when they are the first to answer questions about HHM. Best believe I'll be at the Twitter party :).